Beware of the Sorrell
The Future of Electronic Entertainment
Wednesday, 9 November 2011
Advertising’s Social Contract Is Fucked
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That’s why nanny has departed for Waitrose I will never, ever shop at Iceland. I wouldn’t eat food from Iceland during a zombie apocal...
Friday, 28 October 2011
The Importance Of Toys
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What games aren’t Definable. That’s one. The world of media is an infinite sphere of infinite dimensions and within it, we’ve laid out...
Wednesday, 19 October 2011
TV Platforms, Not TV Programs
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Split attention is fine oh look a pretty flower Recap. People do stuff while the TV is on. They also to do stuff while the radio is on...
Tuesday, 4 October 2011
On Telification
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I am sorry I said that word, I really am Gamification is great and all (it isn’t) but it’s all a bit yesterdays news, don’t you think?...
Wednesday, 28 September 2011
How To Learn From Games
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The four games you meet in heaven I’ve spent about a thousand hours a day playing computer games since way before I was born. That’s t...
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Saturday, 24 September 2011
Facebook Makes Me Like You
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I’m just a big fan of a certain length of paragraph So Facebook has done another thing. It’s made your history look pretty and let you...
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Monday, 19 September 2011
There Is Only One Platform
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If you had everything, where would you put it? Everywhere If you work in media, in entertainment, in journalism, in advertising, in ga...
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